by Yorkshire Marketing Consultants | May 17, 2021 | Social Media
1. Selling your services far too much! C’mon, let’s be real here – no one wants to be sold to. So why do I see so many construction companies and trades sell so much? Think of it like this, would you attend a networking event, walk up to someone, not say hello and...
by Yorkshire Marketing Consultants | May 4, 2021 | Social Media
We’re often told that ‘consistency is key’ when it comes to managing our social media channels. But what does that actually mean? Well, for a busy business owner like you, consistency means showing up in a way that makes it easy for followers to find and...
by Yorkshire Marketing Consultants | May 4, 2021 | Facebook Ads
Every day we’re bombarded with hundreds of advertising messages on our favourite social media platforms. For example, have you noticed that as you scroll down your Facebook feed every third post is an ad? As consumers, we’ve become good at muting the noise online and...
by Yorkshire Marketing Consultants | Apr 12, 2021 | Social Media
The best social media accounts look effortless, don’t they? They post regularly, you know what kind of content to expect from them and, in some cases, you actually look forward to seeing it! But those accounts don’t happen by luck. Nope, a lot of time and effort goes...
by Yorkshire Marketing Consultants | Apr 12, 2021 | Instagram, Social Media
When it comes to hashtags, bigger is not always better. Hashtags are a way for you to reach more of your ideal audience and should always be used strategically. Instagram give us 30 opportunities on each post to reach more people, so I always recommend utilising that...
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